FMR was commissioned by an international company that manufactures technological devices to conduct a field survey using CAPI (Computer-Assisted Personal Interviewing) in various areas across…
Our recent works and articles |
How to Write a Qualitative Interview Questionnaire: Prevent Costly Mistakes in Field Market Research
One of the most underrated aspects of market research is creating a questionnaire for a qualitative interview. Many novice researchers feel that developing interview questions…
Top 10 CAPI Tools for Field Research: Choosing the Right Platform for Reliable Data Collection
As field research continues to evolve, Computer-Assisted Personal Interviewing (CAPI) has become the preferred method for collecting accurate, real-time, and high-quality data. Gone are the…
Field Market Research in the Philippines: Going Beyond Roads, Reaching Real Communities
In the world of market research, data is only as valuable as the authenticity behind it. While digital tools and online analytics continue to evolve,…
Top 15 Public Survey Companies in the Philippines (2025–2026 Guide)
Why It’s Important to Pick the Right Survey Company and How Public opinion surveys are an important element of the national debate in the Philippines…